Eventology
T.H.I.S. Booth

Inter-American Development Bank

T.H.I.S. Booth

Our Role: Exhibitions

The Challenge:

The Inter-American Development Bank’s (IDB) 2021-2025 Country Strategy focused on the Digital Transformation of T&T. The organization’s presence at the Tech Hub Island Summit (T.H.I.S.) was to emphasize their support of digitalization to support economic transformation. It was important that visitors left the booth, with a better understanding of how the country’s strategic use of technology can significantly enhance their life.

Solution

  • Designed the booth around a main technological element: an infinity LED screen, to show continuous moving imagery surrounding the theme of technology
  • Featured curved side walls to prominently display important information on their initiatives, with a scannable QR code, and to help the booth stand out
  • Utilized modern chrome and mirrored furnishings that evoked a futuristic and technology forward look

Results

  • The technology centered theme was clearly delivered through both the printed imagery and use of screens
  • Guests of the conference were curious about the walkover screens, which provided an attraction that brought attendees into the booth

 

More Projects

Join us on Instagram Join us on Facebook Join us on LinkedIn