The Challenge:

We were tasked with delivering a seamless experience for telecommunications giant TSTT's Townhall under a compressed timeline, with several critical hurdles. The stakes were high, and the logistics were complex.

• The event required a high quality live stream to five satellite locations nationwide, plus a stable feed for employees viewing remotely.
• Understanding that not everyone is comfortable speaking on camera, we had to find a way to democratise the process and to incentivise staff to participate in the Q&A session.
• The set needed to reflect TSTT’s identity—modern, sophisticated, and tech-driven —ensuring it looked as impressive on a smartphone screen as it did on a laptop or large television.

The Solution

We met these technical demands with a robust digital infrastructure and a focus on high-production value.

• To maximise staff participation, we integrated Slido for anonymous text-based Q&A alongside the live two-way video feeds. This gave every employee a voice, regardless of their location or comfort level.
• To keep the energy high, we brought in Rome and Kemba Jo—hosts known for their charisma and ability to command both a physical room and a virtual audience.
• We constructed a modern, “tech-forward” set featuring LED screens and flooring. This ensured the leadership team was framed in an environment that felt both authoritative and cutting-edge.

The Result

Despite the short turnaround, the broadcast was technically flawless, successfully uniting the workforce from San Fernando to Port of Spain, and from Arima to Tobago. Ultimately, we didn’t just share information—we reinforced TSTT’s position as a leader in connectivity and technology.

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